I’m Jeff Combs with Atlas Digital Design. I work remotely as a growth engineer for residential designers, handling the website, software and ongoing work that helps turn a catalog into sales.
I do this for Intertwine House Plans. I run the storefront, catalog, product feeds, sales tracking and follow-up email. The search strategy is ongoing: looking at what buyers search for, where competing plans appear, which pages get attention and where people drop off. Those findings go back into the site through changes to its architecture, plan descriptions, navigation, product data and buying process.
Having the same person investigate and implement matters. A search problem can come from how the catalog is built. An ad can show the wrong price because of the product feed. Sales tracking can report success while counting the same purchase twice. I can follow those problems across the systems involved and fix the source.
I also built software that brings her order records from five sales channels into one view of the business: where buyers are, when they buy, which plans sell where, how often orders include modifications, and what she keeps after marketplace fees and royalties.
My other software work includes desktop tools for revenue sharing, architectural study sets and catalog management. I use Chief Architect Viewer to review the plans themselves, so the catalog and website copy reflect what’s actually in the drawings. I’m also developing a workflow to automate rendering and prepare images for social media, starting with the model in Chief Architect Viewer.
Launching the store is a starting point. Once buyers start using it, there’s real behavior to learn from. New plans need to be added, and platform updates can break something that worked yesterday. I stay involved to check what’s happening, adjust the strategy and keep improving the site. Over time, that also means knowing why something was built a certain way and what depends on it before changing it.
If you sell stock plans or want your design practice’s website to bring in more inquiries, I look first. You get the findings in writing, with the evidence. Then we scope the work.
atlasdigital.design · jeff@atlasdigital.design
Seeking an established stock plan designer for a long-term growth partnership I’m Jeff Combs with Atlas Digital Design. I’m looking to work with a residential designer who has an existing stock plan catalog and wants someone to take ongoing responsibility for the online sales side. I already do this for Intertwine House Plans. My work covers the storefront, catalog, search strategy, product feeds, advertising, analytics and follow-up email. I also build custom software for sales analysis, revenue sharing and producing architectural study sets. I use Chief Architect Viewer to review the drawings behind the products. I’m interested in a designer who has good plans and wants to put serious work into selling them directly. You bring the catalog and design expertise. I build and run the systems that help buyers find, understand and purchase your plans. The work continues after launch. I study search demand and buyer behavior, improve pages and the buying process, check tracking and feeds, and fix problems as they surface. The same person doing the analysis also writes the code and implements the changes. I’d like to discuss an arrangement with a paid setup or rebuild, an ongoing base fee (light retainer compared to hiring an dev team or firm) and a performance component tied to agreed, measurable sales growth. The scope and terms would depend on the catalog, current sales and work involved. If that sounds like something you’ve wanted for your business, send me your website and a little about your plans and how you sell them now. atlasdigital.design · jeff@atlasdigital.design
